A consumer tech platform that is built to transform the global beauty and wellness market. Our commitment to innovation through our proprietary technology is matched only by our commitment to developing empowering products of the highest quality. The ODDITY platform is designed to support a portfolio of brands and services that aim to innovate and disrupt the expansive global beauty and wellness market. ODDITY, powered by our first brand IL MAKIAGE, has been the fastest growing global beauty direct-to-consumer platform from 2020 through 2022, according to Women’s Wear Daily. Our first brand, IL MAKIAGE, was also the fastest growing digital, direct-to-consumer beauty brand in the United States through 2021, which is the latest available data from Digital Commerce 360. Our second brand, SpoiledChild, launched in 2022 with the goal of disrupting the wellness category online, and is scaling even faster than IL MAKIAGE.
Lead Underwriter
Allen & Company LLC, Goldman Sachs & Co. LLC, Morgan Stanley & Co. LLC
Co-Managers
Barclays Capital Inc, BofA Securities, Inc, JMP Securities LLC, KeyBanc Capital Markets Inc, Truist Securities, Inc
